Football

Volkswagen renews its sponsorship of the American Soccer Federation

Volkswagen renews its sponsorship of the American Soccer Federation

Volkswagen renews its sponsorship of the American Soccer Federation

Washington, Nov 7 (EFE) .- Volkswagen (VW) will stay the sponsor of the USA nationwide soccer groups for the following few years after the settlement introduced this Monday by the German car producer and the American federation, US Soccer .

Neither VW nor the US federation detailed the quantity of the sponsorship settlement.

The deal sees the VW emblem seem on the coaching and warm-up jerseys of the US nationwide groups, together with the senior males’s and ladies’s groups, in addition to youth groups.

The Volkswagen model will even seem “prominently” in stadiums and coaching fields and could have “a major presence” on US Soccer’s social media and digital platforms.

VW will even present funding to enhance participation and alternatives in sport for deprived youth teams.

The German producer and the American federation dedicated to creating soccer packages in marginal communities.

The brand new settlement between the 2 organizations incorporates a better consideration to the sustainability and electrification of transport.

US Soccer and Volkswagen defined that they “will work collectively to catalyze viable sustainability initiatives and encourage the adoption of electrical autos.”

For instance, throughout every recreation for US Soccer groups, when the US group scores a purpose, the motion shall be highlighted underneath the heading “Electrical Objectives of the Recreation” on social and different media.

The president and CEO of the Volkswagen Group in the USA, Pablo Di Si, declared in a press release that the German producer is “excited” to keep up sponsorship with the American soccer federation.

“In the identical method that Volkswagen is the Folks’s Automobile, soccer is the Folks’s Sport. Each characterize reasonably priced enjoyable for all,” added Di Si.

For his half, the industrial director of US Soccer, David Wright, identified that VW has performed an necessary function in making soccer extra reasonably priced in the USA and that the American federation along with the car producer will make soccer change into an important sport within the nation.

c) EFE Company

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